#1 DIGITAL LOCATION MANAGEMENT SOFTWARE
Own the Local Side of Social Media
Engage more customers on the channels that matter most by localizing your organic and paid social media efforts—and drive 2-3x more conversions with local ads.
The Worry-Free Way to Localize Social Media
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Scale social content, not complexity or costs. With our social media management software , you can publish beautiful content—from national brand campaigns to hyper-localized offers, ads, and news—across channels and locations in just a few clicks.
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Multi-post organic content and ads for 100s and 1,000s of locations on multiple channels at once.
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Add true local flavor with dynamic copy that personalizes your creative with location-specific details.
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Empower local managers and franchisees to run their own campaigns with predefined, on-brand templates.
Boost Reach and Purchases
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Localized ads perform 2-3 times better than national ones. These ads pop up on your customers’ newsfeeds when they’re near your stores and just a step away from buying. With Social Ads, you can run hyper-targeted, conversion-optimized ads at scale within minutes.
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Boost reach and increase transactions with targeted paid posts on Facebook and Instagram.
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Capture demand and encourage conversions with call-to-action buttons to ‘Book’, ‘Sign up,’ and ‘Order online’.
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Optimize conversions with A/B testing that automatically keeps high-performing ads running.
Maintain Control of Your Brand
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Stay in the loop with all your social posts and rest assured that your teams are on-brand. DLM Social provides you with the right tools and workflows, so you can enable local managers and franchisees to publish content without dreading control issues.
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Manage and delegate all of your brand’s and locations’ social posts from one login—including creation, publishing, responses, and ads.
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Oversee your social activities for all channels and locations with handy overviews
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Keep a powerful, consistent voice with brand-led templates and approval flows to safely enable your teams.
Manage Social on the Go
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With DLM, posting social content is simple as pie. And with the Mobile App, it’s even more convenient. Empower local staff and franchisees to directly post from anywhere to share authentic local moments, offers, and news.
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Create, schedule, and edit posts simultaneously across local Facebook, Google, Local Pages, and Listings profiles.
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Respond in a snap to comments and feedback on social with review notifications and response templates.
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Download and go, with the same login credentials, user permissions, and settings for both the app and the browser version.
Publishing Calendar
Oversee your organic social activities across locations and channels.
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Templates: Provide pre-approved content templates to create on-brand content quickly.
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Guided Posting Workflow: Publish content with the ease of a step-by-step process.
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Dynamic Text Fields: Personalize and localize content easily by using placeholders for location-specific data that is automatically pulled into the copy.
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Location Groups: Publish posts for particular groups of locations to target specific audiences conveniently.
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User Rights: Define which users may create, edit, and publish templates and posts.
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Approval Flows: Decide whether you want to approve, edit, or decline a post before publishing.
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Social Ads: Boost reach and conversions by running local ad campaigns at scale.